Direktlänk till inlägg 19 januari 2011

Byter Leksands IF mot skid-VM

Av Hugo Hoternof - 19 januari 2011 10:24

I höstas presenterades planerna om Beyond Skiing Foundation:
- Vårt breda stöd och vår breda förankring var en av anledningarna till att vi fick mästerskapet. Målsättningen är att få ihop 500 företag till slutet av 2011, och en vision är att vi ska ha 2015 företag när det är dags för VM 2015, sa VM-generalen Sven von Holst.
Och mottagandet har varit positivt.
- Janne Svedin och Lasse Eriksson som tillsammans med Sven von Holst jobbat med den här biten under hösten har gjort ett fantastiskt jobb. Responsen har varit väldigt fin.
- Många företag har redan gått med i Beyond Skiing, närmare 200 partners på bara ett par månader, det finns en stor efterfråga för Beyond Skiing. De som valt att gå med nämner att de gärna vill stötta den regionala utvecklingen och vara med i ett starkt nätverk av partners, säger Christer Plars, som i dagarna inlett sitt arbete som ansvarig för försäljningen inom Beyond Skiing Foundation.
- Detta blir ett stort tillfälle och en fantastisk möjlighet för oss att visa upp evenemang och upplevelser i hela Dalarna, för Sverige och även internationellt.

Vad är din roll i projektet?
- Min roll blir ett övergripande ansvar för försäljningen och att bygga organisationen för att skapa värden till våra partners. Ett starkt nätverk med näringslivet och den offentliga sidan som ger bra förutsättningar att genomföra ett VM i mästerskapsklass och därigenom utveckla både Dalarnas varumärke och attraktionskraft, säger Plars, som under de tre senaste åren jobbat som marknadschef i Leksands IF och innan dess jobbade som konceptförsäljningchef för Kanal 5.

Ville du stanna kvar inom idrotten?
- Det känns både kul och jätteinspirerande att jobba inom upplevelseindustrin. Jag har även ett styrelseuppdrag i Siljan Turism, och skid-VM kommer vara ett utmärkt verktyg att locka besökare till Dalarna, säger Christer Plars.

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Kommentar

Av Hugo Hoternof - 19 januari 2011 10:28

Det är klart att Rögle är en jättetuff uppgift, säger Leksands tränare Niklas Eriksson.- Det krävs att vi gör något utöver det vi gjort på slutet och sluter oss samnan som grupp för att verkligen visa att vi åker till Ängelholm för att göra något rik...

Av Hugo Hoternof - 19 januari 2011 10:27

Erik Lundström har de senaste två säsongerna tillhört Umeå FC, en talangfull mittfältare som sportchef Andersson lade märke till redan för två säsonger sedan när Brage spelade i division 1. - Hans kontrakt med Umeå gick ut vid årsskiftet och då fick ...

Av Hugo Hoternof - 19 januari 2011 10:26

Situationen är nära nog unik. När någon avlider under en pågående process skrivs målet normalt av från vidare handläggning. Det skulle betyda att tingsrättens dom står fast. I målet har dock den avlidne överklagat och envetet hävdat sin oskuld. &ndas...

Av Hugo Hoternof - 19 januari 2011 10:25

Brevet diariefördes samma dag som beslutet om vargjakten hade tagits, betonar hon. Andreas Carlgren, miljöminister, ursäktar i sitt svar till EU-kommissionären dröjsmålet med att vintern ställde till problem i Europa. Det köper inte Annika Rullgård. ...

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